We apologise in advance for the shameless self promotion of this blog post, but it had to be shared.

One of our zzoota mining services clients recently shared that our wireless Space10X IoT device just saved the day!

They were notified (via our zzootaTrack IoT platform) that their important asset was delivered to a BHP mining site - when it was meant to be at another location.

We are being swamped by data.

Companies around the world are capturing more data than ever before.

It’s a sea of information that is creating confusion which impacts execution. I’ve recently been thinking about what is the ultimate outcome of capturing all this data. It has to be about our customers.

The new competitive advantage is using this data to change behaviour internally so that externally our customers are wow’d.